Two cores in the A5 chip deliver up to two times more power and up to seven times faster graphics than the previous-generation iPhone. And you’ll feel the effects. Fast. iPhone 4S is quick and responsive, which makes all the difference when you’re launching apps, browsing the web, gaming and doing just about everything. And no matter what you’re doing, you can keep on doing it. Because the A5 chip is so power-efficient, iPhone 4S has an outstanding battery life. 

iPhone is the most popular camera in the world. For good reason. Photos look so stunning, it’s hard to believe they were taken with a mobile phone. Behind every shot, you’ve got 8-megapixel resolution and a custom lens with a larger ƒ/2.4 aperture. Not to mention an improved backside illumination sensor, excellent auto white balance, advanced colour accuracy, face detection and reduced motion blur. iOS 6 introduces an exciting new feature: panorama. With one smooth motion you can shoot up to an impressive 240 degrees. Perfect for capturing everything from a family reunion group photo to a gorgeous sunset that stretches for miles. The gyroscope, A5 chip and Camera app work together to create one seamless, high-resolution panorama. 

Shoot stunning 1080p HD video everywhere you go. With all-new optics, the light is always right, the colour is always vivid and everything will look even better than you remember. Video stabilisation steadies shaky shots. And you can edit video right there on iPhone and share your lush life as fast as you shoot. 

iCloud is built into iPhone 4S. Just turn it on and you’ll have instant access to all the things you need, whether you’re on your iPhone, iPad, iPod touch, Mac or PC.3 That’s because iCloud stores your music, photos, apps, mail, contacts, calendars, documentsand more. And lets you access them from whatever device you’re on. New features in iOS 6 let you do even more with iCloud. Share the photos you want with the people you choose using Shared Photo Streams. Locate, lock and recover your misplaced phone easier than ever with Find My iPhone. Browse a web page on one device and pick up where you left off on another device using iCloud Tabs. And that’s just for starters. 

The sharpest, most vibrant thing you’ll see on iPhone 4S is everything. The Retina display is the highest resolution phone screen ever. In fact, the pixel density is so high that the human eye is unable to distinguish individual pixels. But without a doubt, you’ll notice crisp text, sharp graphics and stunning images. It’s more remarkable than the printed page. And you’ll be completely absorbed. 

FaceTime lets you hear a voice and see the face that goes with it — iPhone to iPhone, iPad 2, iPod touch or Mac, over Wi-Fi.4 So no matter where they are, no matter where you are, you’ll always be there. Making a FaceTime call is just as easy as making a phone call. You’ll never miss a big event, an important meeting or a good laugh. And who wouldn’t be happy to see your face? 

iPhone 4S is a remarkable device. The same goes for the apps that come with it. Because they achieve the perfect balance of everything you need to do with everything you want to do — from emailing your boss to filming your road trip — on the brilliant Retina display.